The Democrats and progressives were awash in money in 2004. Some of it went to the right places; some of it did not. How do you know? By using a best-practices model to examine who did what in 2004, how effective those efforts were, how to replicate what worked and how to share resources.
Take the efforts aimed at young Americans. Did marketing-based approaches like Citizen Change's "Vote or Die?" campaign get people to the polls or leave them feeling oversold? Did the League of Pissed Off Voters' election guides hit their mark?
