“If we’re using gimmicks like rewards to try to improve achievement without regard to how they affect kids’ desire to learn, we kill the goose that laid the golden egg.”
For decades, psychologists have warned against giving
children prizes or money for their performance in school. "Extrinsic" rewards,
they say - a stuffed animal for a 4-year-old who learns her alphabet, cash for
a good report card in middle or high school - can undermine the joy of learning
for its own sake and can even lead to cheating. But many economists and
businesspeople disagree, and their views often prevail in the educational
marketplace. Reward programs that pay students are under way in many cities. In
some places, students can bring home hundreds of dollars for, say, taking an
Advanced Placement course and scoring well on the exam.
Whether such efforts work or backfire "continues to be a
raging debate," said Barbara A. Marinak, an assistant professor of education at
Penn State, who opposes using prizes as
incentives. Among parents, the issue often stirs intense discussion. And in
public education, a new focus on school reform has led researchers on both
sides of the debate to intensify efforts to gather data that may provide
insights on when and if rewards work.
"We have to get beyond our biases," said Roland Fryer, an
economist at Harvard
University who is
designing and testing several reward programs. "Fortunately, the scientific
method allows us to get to most of those biases and let the data do the
talking."
What is clear is that reward programs are proliferating,
especially in high-poverty areas. In New York City
and Dallas,
high school students are paid for doing well on Advanced Placement tests. In New York, the payouts
come from an education reform group called Rewarding Achievement (Reach for
short), financed by the Pershing Square Foundation, a charity founded by the
hedge fund manager Bill Ackman. The Dallas
program is run by Advanced Placement Strategies, a Texas nonprofit group whose chairman is the
philanthropist Peter O'Donnell.
Another experiment was started last fall in 14 public
schools in Washington that are distributing checks for good grades, attendance
and behavior. That program, Capital Gains, is being financed by a partnership
with SunTrust Bank, Borders and Ed Labs at Harvard, which is run by Dr. Fryer.
Another program by Ed Labs is getting started in Chicago.
Other systems are about stuff more than money, and most are
not evaluated scientifically. At 80 tutoring centers in eight states run by
Score! Educational Centers, a national for-profit company run by Kaplan Inc.,
students are encouraged to rack up points for good work and redeem them for
prizes like jump-ropes.
An increasing number of online educational games entice
children to keep playing by giving them online currency to buy, say, virtual
pets. And around the country, elementary school children get tokens to redeem
at gift shops in schools when they behave well.
In the cash programs being studied, economists compare the
academic performance of groups of students who are paid and students who are
not. Results from the first year of the A.P. program in New York showed that test scores were flat
but that more students were taking the tests, said Edward Rodriguez, the
program's executive director.
In Dallas, where teachers are also paid for students' high
A.P. scores, students who are rewarded score higher on the SAT and enroll in
college at a higher rate than those who are not, according to Kirabo Jackson,
an assistant professor of economics at Cornell who has written about the
program for the journal Education Next.
Still, many psychologists warn that early data can be
deceiving. Research suggests that rewards may work in the short term but have
damaging effects in the long term.
One of the first such studies was published in 1971 by
Edward L. Deci, a psychologist at the University of Rochester, who reported
that once the incentives stopped coming, students showed less interest in the
task at hand than those who received no reward.
This kind of psychological research was popularized by the
writer Alfie Kohn, whose 1993 book "Punished by Rewards: The Trouble With Gold
Stars, Incentive Plans, A's, Praise and Other Bribes" is still often cited by
educators and parents. Mr. Kohn says he sees "social amnesia" in the renewed
interest in incentive programs.
"If we're using gimmicks like rewards to try to improve
achievement without regard to how they affect kids' desire to learn," he said,
"we kill the goose that laid the golden egg."
Dr. Marinak, of Penn State, and Linda B. Gambrell, a
professor of education at Clemson University, published a study last year in the
journal Literacy Research and Instruction showing that rewarding third graders
with so-called tokens, like toys and candy, diminished the time they spent
reading.
"A number of the kids who received tokens didn't even return
to reading at all," Dr. Marinak said.
Why does motivation seem to fall away? Some researchers
theorize that even at an early age, children can sense that someone is trying
to control their behavior. Their reaction is to resist. "One of the central
questions is to consider how children think about this," said Mark R. Lepper, a
psychologist at Stanford whose 1973 study of 50 preschool-age children came to
a conclusion similar to Dr. Deci's. "Are they saying, ‘Oh, I see, they are just
bribing me'?"
More than 100 academic studies have explored how and when
rewards work on people of all ages, and researchers have offered competing
analyses of what the studies, taken together, really mean.
Judith Cameron, an emeritus professor of psychology at the University of Alberta, found positive traits in some
types of reward systems. But in keeping with the work of other psychologists,
her studies show that some students, once reward systems are over, will choose
not to do the activity if the system provides subpar performers with a smaller
prize than the reward for achievers.
Many cash-based programs being tested today, however, are
designed to do just that. Dr. Deci asks educators to consider the effect of
monetary rewards on students with learning disabilities. When they go home with
a smaller payout while seeing other students receive checks for $500, Dr. Deci
said, they may feel unfairly punished and even less excited to go to school. "There
are suggestions of students making in the thousands of dollars," he said. "The
stress of that, for kids from homes with no money, I frankly think it's
unconscionable."
Economists, on the other hand, argue that with students who
are failing, everything should be tried, including rewards. While students may
be simply attracted by financial incentives at first, couldn't that evolve into
a love of learning?
"They may work a little harder and may find that they aren't
so bad at it," said Dr. Jackson, of Cornell. "And they may learn study methods
that last over time."
In examining rewards, the trick is untangling the impact of
the monetary prizes from the impact of other factors, like the strength of
teaching or the growing recognition among educators of the importance of A.P. tests.
Dr. Jackson said his latest analyses, not yet published, would seek to answer
the questions.
He also pointed out that with children in elementary school,
who typically show more motivation to learn than teenagers do, the outcomes may
be different.
Questions about how rewards are administered, to whom and at
what age are likely to drive future research. Can incentives - praise, grades,
pizza parties, cash - be added up to show that the more, the better? Or will
some of them detract from the whole?
Dr. Deci says school systems are trying to lump incentives
together as if they had a simple additive effect. He emphasizes that there is a
difference between being motivated by something tangible and being motivated by
something that is felt or sensed. "We've taken motivation and put it in
categories," Dr. Deci said of his fellow psychologists. "Economics is 40 years
behind with respect to that."
Some researchers suggest tweaking reward systems to cause
less harm. Dr. Lepper says that the more arbitrary the reward - like giving
bubble gum for passing a test - the more likely it is to backfire. Dr.
Gambrell, of Clemson, posits a "proximity hypothesis," holding that rewards
related to the activity - like getting to read more books if one book is read
successfully - are less harmful. And Dr. Deci and Richard M. Ryan report that
praise - which some consider a verbal reward - does not have a negative effect.
In fact, praise itself has categories. Carol Dweck, a
Stanford psychologist, has found problems with praise that labels a child as
having a particular quality ("You're so smart"), while praise for actions
("You're working hard") is more motivating.
Psychologists have also found that it helps to isolate
differences in how children perceive tasks. Are they highly interested in what
they are doing? Or does it feel like drudgery? "The same reward system might
have a different effect on those two types of students," Dr. Lepper said. The
higher the interest, he said, the more harmful the reward.
Meanwhile, Dr. Fryer of Ed Labs urges patience in awaiting
the economists' take on reward systems. He wants to look at what happens over
many years by tracking subjects after incentives end and trying to discern
whether the incentives have an impact on high school graduation rates.
With the money being used to pay for the incentive programs
and research, "every dollar has value," he said. "We either get social science
or social change, and we need both."
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