With the first ever African-American presidential candidate, race is certainly the great unknown of the 2008 campaign.
Recently, I
wrote here that the fundamentals of the 2008 race decisively favor Barack
Obama. As is often the case, however, my words were met with a familiar
riposte: What about the race factor? Are white Americans really ready to elect
a black man as president? It's a recurrent refrain among Democrats and even
some hopeful Republicans. As Andrew
Kohut wrote here, "56 percent of Democrats believe that many people will
not vote for Mr. Obama because he is black."
With the first ever African-American presidential candidate,
race is certainly the great unknown of the 2008 campaign, but there is
significant empirical evidence to suggest that Mr. Obama's skin color may be
far less consequential than some believe -- and may even benefit him. At the
very least, it is more complicated than many realize.
Arguments about race and the 2008 election play out on two
levels: one, the notion that many white voters are "closet racists" and will
not vote for a black man and two, that public opinion polling cannot be trusted
because white voters are afraid to reveal their prejudices.
To the first point, it is incontrovertible that some whites
will not vote for Barack Obama. We've come far as a nation; but we haven't come
all the way. According to a recent Associated
Press-Yahoo News poll, one-third of all white Democrats and independents
have used a negative word to describe African-Americans, and racial antagonism
may be costing Mr. Obama as much as six points in the polls.
However, these numbers are a bit suspect. The poll tested
all Americans, not just voters and simply because someone has a partially
negative view of African-Americans, it doesn't necessarily mean they won't vote
for Barack Obama. The negative stereotypes that some white voters hold toward
African-Americans may not necessarily have an impact on the way they think of
Mr. Obama, particularly if he doesn't seem to fit those preconceived notions.
And of course, many whites who would not vote for Barack Obama because he is
African-American are unlikely to vote for any Democratic presidential
candidate.
The likely voting patterns of whites are more complex than
often assumed. First of all, there is a general belief that white working-class
Americans vote solidly Republican. But outside of the South, Al Gore won this
voting bloc in 2000 and John Kerry lost it barely in 2004. In the Deep South,
however, white voters support Republicans by 3 to 1, and even higher margins
(in Mississippi
in 2004, 85 percent of whites voted for George Bush). As the political
scientist Tom Schaller points out in his book "Whistling Past Dixie," Democrats
don't have a white working-class problem; they have a Southern problem.
Indeed, for all the discussions about Mr. Obama's supposed
exoticness to white Americans, a recent New York Times poll indicates that 66
percent of voters think Mr. Obama "shares the values most Americans live by" --
a higher number than that received by Mr. McCain.
But the real fly in the ointment of the white racist
argument is that it ignores the other side of the equation: the behavior of
non-white voters, which is approximately a third of the population.
For example, we take for granted the fact that Mr. Obama
will likely reel in close to 95 percent of the African-American vote, but this
could be a deciding factor on Election Day.
By some
estimates an 8 percent jump in black turnout in Nevada,
over 2004, would win him the state; in Florida,
a 23 percent improvement could make the difference. In Ohio in 2004, George Bush won 16 percent of
African-American voters; this year if Mr. Obama wins 95 percent of the black
vote, he will not need a single additional voter over what John Kerry received
in 2004.
In states like Michigan, Pennsylvania and Ohio
the key for Democratic victory has generally been strong African-American
turnout. So even in these three states if Mr. Obama loses some white voters
because of his skin color he may cancel that out with support from non-white
voters. And lest we forget, John Kerry and Al Gore both won Michigan
and Pennsylvania while barely losing in Ohio.
But Mr. Obama's advantage stretches beyond
African-Americans. Four years ago John Kerry won 53 percent of the Hispanic
vote versus 44 percent for George Bush. According to the most
recent poll of Hispanic voters, Mr. Obama leads in this crucial voting bloc
by a whopping 66 percent to 23 percent margin. This advantage could be crucial
in states like New Mexico, Colorado
and Nevada and to a lesser extent, Iowa and Virginia.
Most telling, by 3-to-1, respondents said Mr. Obama's race
would "help him as opposed to hurt him," putting to rest the notion of simmering
racial tension between Hispanic and black voters. Indeed, Hillary Clinton's
strong support among Hispanic voters in the Democratic primaries appears not to
have been a case of "black-brown" rivalry, but simply that these voters
preferred Mrs. Clinton then, and are returning to the Democratic fold now.
Even among smaller segments of the population, Mr. Obama is
seeing an advantage. For example, among Arab-Americans, a small but important
voting bloc in states like Michigan, Virginia and Ohio,
the
Democrat has a 21-point advantage.
Finally, there are surely some white voters for which Mr.
Obama's race is a positive rather than a negative. This seems particularly true
among younger voters, who are generally more racially tolerant and are
supporting Mr. Obama in record numbers. One recent poll gives Mr. Obama
a 27-point advantage among these voters; a stark contrast to 2004 when John
Kerry won this bloc by a mere nine points. It's hard not to imagine that Mr.
Obama's message of change, which is personified in large measure by his race,
is influencing these voters.
Of course, we don't know for sure what the turnout levels
will be for minority and young voters, but in any examination of race on the
campaign trail they must be factored into consideration. However, when Mr.
Obama's race is discussed, the positive political aspects of his background
never seem to receive the same level of attention as the supposedly negative
aspects.
The common retort to this avalanche of empirical evidence is
to suggest that public opinion polling cannot be trusted. Skeptics evoke the
so-called Bradley effect, which refers to the 1982 governor's race in California when Tom
Bradley, who is African-American, lost the race to his white opponent George
Deukmejian, even though he consistently led in pre-election polls. The idea is
that white voters will lie to pollsters about their true intentions on Election
Day for fear of appearing to hold racist views. However, the continued
existence of a Bradley effect has been largely
discredited.
Indeed, during the 2008 Democratic primaries there was no
discernible Bradley effect, if anything there was a reverse Bradley effect,
with Mr. Obama frequently outperforming pre-election polling results. The 2006
Senate race in Tennessee
between Harold Ford and Bob Corker, one of the most racially charged in recent
memory, saw the same phenomenon. Mr. Ford who is African-American overperformed
pre-election polls. In fact, according to a recent
survey by the Princeton Election Consortium, since 1996, black candidates
have actually polled 0.3 percent lower than the final result.
Of course, some will argue that a vote for president is
different than voting for a governor or senator. Perhaps. But in a fascinating
breakdown of the Bradley effect, Adam Berinsky, a professor of political
science at MIT, argues that in racial voting, political context matters. For
example, Mr. Berinsky cites the 1989 New
York mayoral race in which the African-American
candidate, David Dinkins, badly underperformed in pre-election polling. But
this may have been a case of white voters in the heavily Democratic city being
uncomfortable telling pollsters they were going to vote against a black
candidate who shared their party affiliation.
Four year later, after Mr. Dinkins' rather unsatisfactory
performance as mayor, public opinion polls were spot on. After all, there was
little reason to lie; one could simply explain their vote by the fact that Mr.
Dinkins had done a poor job.
The same dynamic may dictate the 2008 race. Those who don't
want to vote for Barack Obama because he is black can simply say they are
voting for John McCain because he is the better candidate or more in tune with
their political values. There is little reason to lie. Indeed, there would have
been more reason to mislead in the Democratic primary where the two candidates
held relatively similar policy positions and the vote was more about personal
characteristics. But again, no Bradley effect was seen.
If there are large blocs of anti-Obama voters in current
polling they would most likely be lurking in the "don't know" category of
public opinion polling. But in the Gallup daily tracking
poll, the number of don't knows is generally around 7 percent.
This group is a tiny segment of the voting public, and we
don't know where these voters are situated (they could be a white union member
in Massachusetts or a white businessman in Alabama, and neither of these states
is up for grabs) or whether these individuals are lying in the first place. In
short, those who argue that there will be a Bradley effect in the 2008 race
have little more than supposition backing up their argument. The evidence
simply isn't there.
In the end, we don't know how the race factor will play out
on Election Day. No pollster can look into the soul of a voter; and the verdict
cast in the voting booth is a highly personal decision where a whole series of
political and social factors have an impact on the final choice. But examining
what we do know about voting patterns suggests that fears of racial animus
determining the presidential election are wildly overstated. Race may play a
factor on Election Day; but then again it may not. And even if it does, it may
provide more, not less benefit to Barack Obama.
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