Wireless Net neutrality is not exactly a novel idea. One proposal emerged in the form of a working paper by Columbia University law professor Tim Wu published in February 2007, which says that wireless carriers "should be subject to the same core network neutrality principles."

Wu argued that the rise of the wireless industry has led to "carriers aggressively controlling product design and innovation in the equipment and application markets, to the detriment of consumers. In the wired world, their policies would, in some cases, be considered simply misguided, and in other cases be considered outrageous and perhaps illegal." LINK