One can certainly argue that there is too much emphasis on short-term profits and not enough on social responsibility...but 'no room' whatsoever?
Among the things I admire most about Barack Obama is the way that he’s able,
without sounding wishy-washy, to capture issues in their full complexity – to
explain them not in the obtuse terms typical of so many politicians but in a
manner that recognizes nuance, that allows for shades of gray.
It’s too bad that the same can’t be said of John R.
Talbott’sObamanomics: How Bottom-Up Economic Prosperity Will Replace
Trickle-Down Economics. Instead, much of it presents an overly simple,
cartoonish view of the world.
Trumpeting any politician’s platform while he’s still out on the campaign
trail can be perilous. Still, I had high hopes for this book, thinking that
Talbott would provide some valuable context to the senator’s call to restore a
better sense of balance between “self-interest and community, markets and
democracy.” There is no doubt, after all, that something is terribly out of
whack for millions of hard-working Americans who’ve seen their wages largely
stagnate and their health and retirement benefits erode over the last
35 years.
I’d anticipated that Talbott would explore the history of these struggles –
the way that Robert B. Reich does so cogently in Supercapitalism or my former colleague
Peter Gosselin, The Times’ national
economics correspondent, does so compellingly in High Wire – and then link how we got here with Obama’s plans for
leading us to a better place.
I had figured too that Talbott might serve up an astute, if tendentious,
analysis of Obama’s blueprint for change. Take, for instance, healthcare. Can
we really achieve meaningful reform without a government mandate for every
individual to obtain medical insurance? (Obama would require only children to
have coverage and employers to offer health benefits or toss money into a
public pot.) Can Obama actually garner the huge savings he claims – $2,500 per
family per year – through the use of electronic health records and other means?
(Many experts are skeptical.)
Yet Talbott addresses none of these pertinent questions, delivering little
more than a cut-and-paste job from the candidate’s website interspersed with a
slew of shallow (and sometimes silly) generalities. Talbott tells us how Obama
is bent on expanding opportunity for people, how he’s poised to give “the
average American” a shot at “a fair wage, with the chance for personal growth
and advancement and the ability to give his children a superior education.”
It’s Obama, he says, who can return “decency, honesty, and justice to Washington.” Amen to all
that. But Talbott doesn’t go much deeper, giving many parts of Obamanomics the feel of a
quick-and-dirty blog entry, with snippets of Obama’s speeches and writings
tucked among the author’s trite ramblings. (“We are our brother’s keepers. We
are our sister’s keepers. No man is an island.”)
Talbott, a former investment banker who has been a visiting scholar at the UCLA Anderson School of Management, proclaims at the outset
that he “was guided by a philosophy practiced by Barack Obama, namely, it does
little good to try to assign blame for our current problems.” He then proceeds,
over the next 200 pages, to blame a series of one-dimensional boogeymen for our
nation’s troubles. Chief among them: the big businesses that are “bribing our
public officials with campaign donations.”
Now, God help Corporate America when I’m the one thrust into the position of
rising to its defense. More than a couple of executives have accused me over
the years of being reflexively “anti-business” after I’ve written pieces
expressing the need for a government-prescribed “living wage” or urging the
adoption of some pro-union policy.
However, I would never go so far as to assert, as Talbott does, that
companies are so completely focused on the bottom line that “there is no room
for community, environmental, charitable, employee, neighborhood or patriotic
concerns. Profit maximization is it.” One can certainly argue that there is too
much emphasis on short-term profits and not enough on social responsibility
(aside from hollow sloganeering). But “no room” whatsoever?
I can rattle off plenty of companies – such as Procter &
Gamble, Google, Timberland and Costco – that have demonstrated a genuine
commitment to their employees, their communities and the environment. Are these
enterprises perfect? No. Do they all face pressure to maximize profit?
Absolutely. But are they as malevolent as Talbott would have you believe? Not
even close.
At times, Talbott seems so determined to condemn the business sector that he
goes off half-cocked. For example, he rants about the “monopolies and collusive
behavior” in our “corporate-dominated economy,” decrying the “price wars” in
which giant companies “match each other’s price increases dollar for dollar.”
Hmmm. Most of the price wars I’m familiar with occur when companies match each
other’s markdowns dollar for dollar.
Indeed, while the last few decades have been dreary in many respects for
American workers, they’ve been generally fantastic for consumers, who today
enjoy an unprecedented array of choices, and sizable savings, on a variety of
goods and services. Cars, computers, TVs, refrigerators,
airline tickets, telephone calls – they’re all markedly cheaper than they were
20 or 30 years ago (using constant dollars).
The best part of Obamanomics – and
I use that word only in the relative sense – deals with the current mortgage
crisis. Talbott has won praise in the past for his early prediction that the
real estate industry would tank, and one must take him seriously when he
suggests that we’re a mere 18 months into what promises to be a five- to
seven-year downturn. “[W]e can expect real home prices to decline further, some
25 to 30 percent nationally, and 40 to 50 percent on the coasts and in Las Vegas and Phoenix,”
he warns. “Everything to date has been prologue.”
But such insights are all too rare. Barack Obama has a lot to say about how
to achieve economic justice in this country. Unfortunately, in trying to help
make the case, Talbott doesn’t do his chosen candidate any
justice whatsoever.
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