For years, USC has struggled with its image as a campus in the heart of the inner city and tried to link its fortunes to downtown Los Angeles, a few miles north.
Now, a newly gentrified and hip downtown is marching south, while the university is creeping north. They haven't quite met, but both USC and downtown officials envision a day when the red-brick campus marks the southern edge of the city center...
"Many universities battle this," said Joel Kotkin, the author… more